Podcasting 101

From developing a concept to launching your first episode, this Suncoast Spotlight Webinar provided simple steps to creating your podcast and having it heard worldwide.

Podcasting 101: Kickstart Your Podcast Plan was streamed LIVE on YouTube, Facebook, and Twitter on Saturday, April 10th at 11 AM (EDT).

Read more about the exciting group of panelists that provided insight and practical advice on how to kickstart your podcast plan! 

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Mia Laurenzo is a 36-year veteran of public television in Miami and began her career learning every aspect of video production. Her television experiences include producing for a series, special events, and historical documentaries. As a documentary producer, her films have been distributed to PBS stations nationwide and have earned her four Suncoast Regional Emmy® Awards.

Currently, she is the owner of SideShow Charlie Productions, LLC, which produces The SoFlo Weird Show podcast featuring weird Florida stories and works on contract with WLRN Public Media producing promotional content for television on the web, radio, and social media. In addition, she serves as Board Member for the National Academy of Television Arts & Sciences Suncoast Chapter and is Co-Chair of the Student Production Awards Committee. 


Podcast Host

Brooke is a junior in high school in New York, who loves to find creative solutions to complex issues. In 2020, just before the pandemic hit, she discovered that there was no podcast focused on helping people learn about great charities through interviews of their leaders. So, Brooke decided to launch Charity Talks. Thus far, Charity Talks has listeners in 44 U.S. states and 59 countries and features great nonprofits such as the Against Malaria Foundation, the Native American Rights Fund, and the Food Fortification Initiative. 

In addition to working on her podcast, Brooke also enjoys STEM and was one of six nationwide winners of MIT’s 2020 THINK competition, which is a science, innovation, and technology competition. With funding from MIT, she was able to build her entry — entitled “A Self-Adapting Device That Utilizes Neuroplasticity for Rehabilitation of Stroke Victims” — and now has a patent pending for her invention. She also is a member of the Junior Academy of the New York Academy of Sciences.


Head of Marketing, Podbean

John seeks to empower public and business podcasters by delivering support, educational and promotional content, as well as demonstrating the abilities of Podbean’s intuitive, innovative platform. John’s eight-year experience spans a variety of fields from music education and music artist relations to podcasting. John reviews market data and trends in client discovery and retention to create effective marketing strategies for further growth. 

John leads Podbean’s webinars and creates Podbean’s video and written content on a variety of podcasting topics and tools.


Director of Communications, Podbean

Shannon has been working in marketing and communications for over 15 years. Shannon is Podbean’s Director of Communications, serving as a liaison to the podcasting community. Podbean has been providing innovative podcasting services as an industry leader since 2006. Along with their popular podcast app and hosting services, Podbean offers social audio/livestreaming, monetization, and private podcasting services for businesses and organizations. As a long-time podcast fan, Shannon enjoys being able to help creators by understanding their challenges and offering solutions and resources.

Shannon has extensive experience in blogging, digital marketing, writing, editing, and public relations. Shannon’s writing has been featured on Forbes.com, MSNBC.com, Business Leader, Huffington Post, Amateur Traveler, Shanghai Family, and various industry publications. Shannon runs Style & Substance Communications, helping businesses and individuals communicate their messages and build community.

Shannon graduated from Wake Forest University with a B.A. in Psychology & Sociology and received her Master’s in Social Work from the University of Georgia. She is a Hootsuite Certified Social Media Specialist.

When not in front of her keyboard, Shannon is likely exploring some new destination, reading, or enjoying a walk in the company of a podcast. Shannon and her husband have lived on three continents and currently reside in Valencia, Spain. Shannon recently started a Podcast Brunch Club chapter there.